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Native Advertising - Wikipedia, The Free Encyclopedia
Native advertising is a form of online advertising that matches the form and function of the platform on which it appears. For example, an article written by an advertiser to promote their product, but using the same form as an article written by the editorial staff. The word "native" refers to ... Read Article

International Business: April 2014
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Rubicon Project - Wikipedia, The Free Encyclopedia
Rubicon Project (NYSE: RUBI) is an online advertising technology firm based in Los Angeles, California. According to its website, it optimizes advertising revenue for web sites. ... Read Article

Ron Amram, Senior Media Director, Heineken USA, Discusses ...
This feature is not available right now. Please try again later. Published on Jun 23, 2015. Category . Science & Technology; License . Standard YouTube License ... View Video